Improve the Hotel Guest Experience with a Hotel Property Management System
There’s nothing like a good taking a good vacation to help a busy person unwind and relax a bit. With all the excitement and anticipation, the last thing vacationers want to deal with is finicky booking systems and poor customer service. In fact, customers looking to book a hotel room are looking for an easy to use hotel management system that makes reserving a room a breeze. This is one particular area where hotels can improve and become more competitive in. There are many benefits of property management systems. Not only do they alleviate the hassle of making reservations for travelers, but they help improve and streamline overall hotel management to help it run more smoothly. When this is accomplished, hotel staff can focus on pampering their guests with things like great customer service, concierge service, and more.
Did you know that when hotels don’t keep up with the latest hotel trends, such as installing hotel management solutions, they risk deterring and losing guests to other hotels? According to Harris Interactive/RightNow, a whopping 86 percent of customers cease doing business with a company, including hotels, due to bad customer service. For travelers and those planning on staying in a hotel, bad customer service can be anything from having trouble making an online reservation, having a poor experience with hotel staff, and any other type of experience that would otherwise put a damper on a guests traveling or travel plans. That’s why it’s important for hotels to offer excellent customer service because it helps build a pool of loyal, returning customers.
As previously mentioned, there are many benefits of property management systems because they can go a long way in improving the overall guest experience. Not only do these systems streamline the booking system, but they make it easier for customers to find hotels online from their mobile devices. Property management systems exist to make things easier for prospective guests. When hotels implement these systems, customers can more easily learn about the hotel amenities, check out different types of rooms and rates, check for room availability, reserve a room, and make payments from virtually anywhere as long as they have an internet connection. Studies have discovered that over 50 percent of travelers rely on their mobile devices when making travel arrangements, meaning it’s more important than ever for hotels to open their eyes to the benefits of property management systems.
Do you work at or own a hotel? If you don’t currently have a property management system in place, what are you waiting for? Studies show that three out of four travelers are already planning one or more weekend getaways for this upcoming winter, and many are planning on returning to a place they’ve traveled before. Lure them to your hotel with an easy to use, customer-centered management system.